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Innovations in global sports brand management: the case of FC Barcelona's Barça Museum.

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Title: Innovations in global sports brand management: the case of FC Barcelona's Barça Museum.
Authors: Webb, Andrew1 (AUTHOR) Andrew.webb@carleton.ca, Cloutier, Amélie2 (AUTHOR), Brouard, François3 (AUTHOR)
Source: Managing Sport & Leisure. Jan2026, Vol. 31 Issue 1, p1-21.
Database: SPORTDiscus with Full Text
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PubType: Academic Journal
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  Data: Innovations in global sports brand management: the case of FC Barcelona's Barça Museum.
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  Data: <searchLink fieldCode="AR" term="%22Webb%2C+Andrew%22">Webb, Andrew</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> Andrew.webb@carleton.ca</i><br /><searchLink fieldCode="AR" term="%22Cloutier%2C+Amélie%22">Cloutier, Amélie</searchLink><relatesTo>2</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Brouard%2C+François%22">Brouard, François</searchLink><relatesTo>3</relatesTo> (AUTHOR)
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  Data: <searchLink fieldCode="JN" term="%22Managing+Sport+%26+Leisure%22">Managing Sport & Leisure</searchLink>. Jan2026, Vol. 31 Issue 1, p1-21.
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RecordInfo BibRecord:
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    Identifiers:
      – Type: doi
        Value: 10.1080/23750472.2023.2200491
    Languages:
      – Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 21
        StartPage: 1
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      – TitleFull: Innovations in global sports brand management: the case of FC Barcelona's Barça Museum.
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            NameFull: Webb, Andrew
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            NameFull: Cloutier, Amélie
      – PersonEntity:
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            NameFull: Brouard, François
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          Dates:
            – D: 01
              M: 01
              Text: Jan2026
              Type: published
              Y: 2026
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              Value: 31
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              Value: 1
          Titles:
            – TitleFull: Managing Sport & Leisure
              Type: main
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