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Beyond the logo: Sanitas' experience in advancing inclusive sports mindset through Paralympic sponsorship.

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Title: Beyond the logo: Sanitas' experience in advancing inclusive sports mindset through Paralympic sponsorship.
Authors: Kolotouchkina, Olga1,2 (AUTHOR) olga.kolotouchkina@ucm.es, Leardy, Luis2,3 (AUTHOR), Pérez-Tejero, Javier4 (AUTHOR)
Source: Frontiers in Sports & Active Living. 2026, p1-11.
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PubType: Academic Journal
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  Data: Beyond the logo: Sanitas' experience in advancing inclusive sports mindset through Paralympic sponsorship.
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  Data: <searchLink fieldCode="AR" term="%22Kolotouchkina%2C+Olga%22">Kolotouchkina, Olga</searchLink><relatesTo>1,2</relatesTo> (AUTHOR)<i> olga.kolotouchkina@ucm.es</i><br /><searchLink fieldCode="AR" term="%22Leardy%2C+Luis%22">Leardy, Luis</searchLink><relatesTo>2,3</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Pérez-Tejero%2C+Javier%22">Pérez-Tejero, Javier</searchLink><relatesTo>4</relatesTo> (AUTHOR)
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  Data: <searchLink fieldCode="JN" term="%22Frontiers+in+Sports+%26+Active+Living%22">Frontiers in Sports & Active Living</searchLink>. 2026, p1-11.
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        Value: 10.3389/fspor.2026.1718212
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      – Text: English
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        PageCount: 11
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      – TitleFull: Beyond the logo: Sanitas' experience in advancing inclusive sports mindset through Paralympic sponsorship.
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            NameFull: Kolotouchkina, Olga
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            NameFull: Leardy, Luis
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            NameFull: Pérez-Tejero, Javier
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              Text: 2026
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