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Marketing interno y precarización laboral en universidades: discursos y sentidos del trabajo académico.

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Title: Marketing interno y precarización laboral en universidades: discursos y sentidos del trabajo académico.
Alternate Title: Internal Marketing and Labor Precarization in universities: Discourses and meanings of academic work.
Authors: Uribe Piedrahíta, Jorge1 jorgeuribe@itm.edu.co, Castaño Serna, Diana Marcela2 diana.castano@salazaryherrera.edu.co, Hoyos Cadavid, Simón2 simon.hoyos@salazaryherrera.edu.co
Source: Unaciencia. Revista de Estudios e Investigaciones. 2026, Vol. 19 Issue 36, p5-28. 24p.
Database: Sociology Source Ultimate
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Header DbId: sxi
DbLabel: Sociology Source Ultimate
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AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
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  Data: Marketing interno y precarización laboral en universidades: discursos y sentidos del trabajo académico.
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  Data: Internal Marketing and Labor Precarization in universities: Discourses and meanings of academic work.
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  Data: <searchLink fieldCode="JN" term="%22Unaciencia%2E+Revista+de+Estudios+e+Investigaciones%22">Unaciencia. Revista de Estudios e Investigaciones</searchLink>. 2026, Vol. 19 Issue 36, p5-28. 24p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=sxi&AN=194436223
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        Value: 10.35997/cz5eyg21
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      – Code: spa
        Text: Spanish
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      – TitleFull: Marketing interno y precarización laboral en universidades: discursos y sentidos del trabajo académico.
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            NameFull: Castaño Serna, Diana Marcela
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              Text: 2026
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              Y: 2026
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              Value: 19
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              Value: 36
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