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A Bibliometric and Content Analysis of Applied Machine Learning Research in Social Media Marketing.

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Bibliographic Details
Title: A Bibliometric and Content Analysis of Applied Machine Learning Research in Social Media Marketing.
Alternate Title: Sosyal Medya Pazarlamasında Uygulamalı Makine Öğrenimi Araştırmalarının Bibliyometrik ve İçerik Analizi.
Authors: Çanlı, Hakan1 hakancanli@hotmail.com, Atalık, Özlem2 oatalik@eskisehir.edu.tr
Source: Itobiad: Journal of the Human & Social Science Researches / İnsan ve Toplum Bilimleri Araştırmaları Dergisi. nissan-haziran2026, Vol. 15 Issue 2, p1423-1446. 24p.
Database: Sociology Source Ultimate
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Header DbId: sxi
DbLabel: Sociology Source Ultimate
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AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
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  Data: <searchLink fieldCode="AR" term="%22Çanlı%2C+Hakan%22">Çanlı, Hakan</searchLink><relatesTo>1</relatesTo><i> hakancanli@hotmail.com</i><br /><searchLink fieldCode="AR" term="%22Atalık%2C+Özlem%22">Atalık, Özlem</searchLink><relatesTo>2</relatesTo><i> oatalik@eskisehir.edu.tr</i>
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PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=sxi&AN=195132258
RecordInfo BibRecord:
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      – Type: doi
        Value: 10.15869/itobiad.1855614
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      – Code: eng
        Text: English
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        PageCount: 24
        StartPage: 1423
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      – TitleFull: A Bibliometric and Content Analysis of Applied Machine Learning Research in Social Media Marketing.
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            NameFull: Çanlı, Hakan
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            NameFull: Atalık, Özlem
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              M: 04
              Text: nissan-haziran2026
              Type: published
              Y: 2026
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              Value: 15
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              Value: 2
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            – TitleFull: Itobiad: Journal of the Human & Social Science Researches / İnsan ve Toplum Bilimleri Araştırmaları Dergisi
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