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The effects of applying a hybrid method with a macro-micro approach for market research in the telecommunication industry.

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Title: The effects of applying a hybrid method with a macro-micro approach for market research in the telecommunication industry.
Authors: Lin, Chen-Ju1 jzlin0208@gmail.com, Li, Ci-Rong2 cirongli@gmail.com, Chu, Chih-Peng3 chpchu@mail.ndhu.edu.tw
Source: Quality & Quantity. Jun2011, Vol. 45 Issue 4, p829-843. 15p.
Database: Sociology Source Ultimate
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  Data: The effects of applying a hybrid method with a macro-micro approach for market research in the telecommunication industry.
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  Data: <searchLink fieldCode="AR" term="%22Lin%2C+Chen-Ju%22">Lin, Chen-Ju</searchLink><relatesTo>1</relatesTo><i> jzlin0208@gmail.com</i><br /><searchLink fieldCode="AR" term="%22Li%2C+Ci-Rong%22">Li, Ci-Rong</searchLink><relatesTo>2</relatesTo><i> cirongli@gmail.com</i><br /><searchLink fieldCode="AR" term="%22Chu%2C+Chih-Peng%22">Chu, Chih-Peng</searchLink><relatesTo>3</relatesTo><i> chpchu@mail.ndhu.edu.tw</i>
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  Data: <searchLink fieldCode="JN" term="%22Quality+%26+Quantity%22">Quality & Quantity</searchLink>. Jun2011, Vol. 45 Issue 4, p829-843. 15p.
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      – Type: doi
        Value: 10.1007/s11135-010-9374-0
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      – Code: eng
        Text: English
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        PageCount: 15
        StartPage: 829
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      – TitleFull: The effects of applying a hybrid method with a macro-micro approach for market research in the telecommunication industry.
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            NameFull: Lin, Chen-Ju
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            NameFull: Li, Ci-Rong
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            NameFull: Chu, Chih-Peng
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              Text: Jun2011
              Type: published
              Y: 2011
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              Value: 45
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