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|a Idea, producto y negocio :
|b tres pasos en la creación de productos y servicios digitales innovadores /
|c Justo Hidalgo.
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|a Primera edición
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|a Bogotá :
|b Ecoe ediciones,
|c 2018.
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|a 282 páginas :
|b ilustraciones ;
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|a Ciencias empresariales. Mercadeo y ventas
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|a La idea -- El producto -- El negocio
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|a Administración de productos
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