rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Administración de servicios
    sub title: estrategias de marketing, operaciones y recursos humanos
  name:
    name part: Lovelock, Christopher H.
  name:
    name part: Sánchez Carriuón, Miguel Angel
    role:
      role term: traductor
  name:
    name part: Mascaró Sacristán, Pilar
    role:
      role term: traductor
  name:
    name part: Anita, Marisa de
    role:
      role term: ed.
  type of resource: text
  origin info:
    place:
      place term: mx^
    place:
      place term: Mexico
    publisher: Pearson Educación
    date issued: c2004
    date issued: 2004
    issuance: monographic
  language:
    language term: spa
  language:
    language term: eng
  physical description:
    extent: xvii, 741 páginas : ilustraciones, diagramas ; 26 cm.
  target audience: specialized
  note: Christopher Lovelock [y otros] ; traducción Miguel Angel Sánchez Carrión, Pilar Mascaró Sacristán ; editora Marisa de Anta.
  note: Services marketing
  note: Incluye bibliografías e índices
  subject:
    topic: Mercadeo de servicios
  subject:
    topic: Industrias de servicios
    topic: Administración
  classification: 658.8 A238a
  related item:
    title info:
      title: Services marketing
  identifier: 9702603889
  record info:
    record content source: CO-BoSNA
    record creation date: 041998
    record change date: 20260706123523.0
    record identifier: 000033210
    language of cataloging:
      language term: spa