Posicionamiento : el caso latinoamericano. El test de concepto, una herramienta de la investigación cualitativa para diseñar una estrategia de posicionamiento /
Saved in:
| Main Author: | Gallo Carbajal, Gloria |
|---|---|
| Other Authors: | Narváez Rozo, Alberto (Reviewer) |
| Format: | Book |
| Language: | Spanish |
| Published: |
Bogotá :
McGraw-Hill Interamericana,
c2000.
|
| Subjects: | |
| Notas Contenido: |
|
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