Rethinking customer relationships.
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| Title: | Rethinking customer relationships. |
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| Authors: | Bettencourt, Lance A.1, lance@service360partners.com, Blocker, Christopher P.2, chris.blocker@business.colostate.edu, Houston, Mark B.3, mhouston@mays.tamu.edu, Flint, Daniel J.4, dflint@utk.edu |
| Source: | Business Horizons; Jan2015, Vol. 58 Issue 1, p99-108, 10p |
| Database: | Applied Science & Technology Source |
| ISSN: | 00076813 |
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| DOI: | 10.1016/j.bushor.2014.09.003 |
