Capabilities and Impediments to Leverage Customer Value from Data - A Case Study from the Automotive Industry.
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| Title: | Capabilities and Impediments to Leverage Customer Value from Data - A Case Study from the Automotive Industry. |
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| Authors: | Tiefenbacher, Katja1, katja.tiefenbacher@uni-due.de, Olbrich, Sebastian2, sebastian.olbrich@ebs.edu |
| Source: | Proceedings of the International Conference on Information Systems (ICIS); 2018, p1-17, 17p |
| Database: | Applied Science & Technology Source |
| ISSN: | 30670896 |
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