Connecting Customers and Merchants Offline: Experiental Evidence from the Commericalization of Last-Mile Pickup Stations at Alibaba.
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| Title: | Connecting Customers and Merchants Offline: Experiental Evidence from the Commericalization of Last-Mile Pickup Stations at Alibaba. |
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| Authors: | Brian Rongqing Han1, rongqinh@marshall.usc.edu, Leon Yang Chu1, leonyzhu@marshall.usc.edu, Tianshu Sun1, tianshus@marshall.usc.edu, Lixia Wu2, wallace.wulx@cainiao.com, Yinghui Xu2, renji.xyh@taobao.com |
| Source: | Proceedings of the International Conference on Information Systems (ICIS); 2019, p1-17, 17p |
| Database: | Applied Science & Technology Source |
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