Comparing low sensory enabling (LSE) and high sensory enabling (HSE) virtual product presentation modes in e‐commerce.
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| Title: | Comparing low sensory enabling (LSE) and high sensory enabling (HSE) virtual product presentation modes in e‐commerce. |
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| Authors: | Kinzinger, Arno1, arno.alexander.kinzinger@tu-clausthal.dearno@kinzinger.at, Steiner, Winfried1, winfried.steiner@tu-clausthal.de, Tatzgern, Markus2, markus.tatzgern@fh-salzburg.ac.at, Vallaster, Christine3, christine.vallaster@fh-salzburg.ac.at |
| Source: | Information Systems Journal; Sep2022, Vol. 32 Issue 5, p1034-1063, 30p, 2 Color Photographs, 4 Diagrams, 10 Charts, 1 Graph |
| Database: | Applied Science & Technology Source |
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| ISSN: | 13501917 |
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| DOI: | 10.1111/isj.12382 |