Fixing fake news: Understanding and managing the marketer-consumer information echosystem.

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Title: Fixing fake news: Understanding and managing the marketer-consumer information echosystem.
Authors: Berthon, Pierre1, pberthon@bentley.edu, Chohan, Raeesah2, raeesah.chohan@uct.ac.za, Pehlivan, Ekin1,3, ekin.pehlivan@csuci.edu, Rabinovich, Tamara1, trabinovich@bentley.edu
Source: Business Horizons; Nov2022, Vol. 65 Issue 6, p729-738, 10p
Database: Applied Science & Technology Source
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Header DbId: aci
DbLabel: Applied Science & Technology Source
An: 159566857
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PubType: Academic Journal
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  Data: <searchLink fieldCode="JN" term="%22Business+Horizons%22">Business Horizons</searchLink>; Nov2022, Vol. 65 Issue 6, p729-738, 10p
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RecordInfo BibRecord:
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      – Type: doi
        Value: 10.1016/j.bushor.2022.07.006
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      – Code: eng
        Text: English
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      – TitleFull: Fixing fake news: Understanding and managing the marketer-consumer information echosystem.
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            NameFull: Chohan, Raeesah
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            NameFull: Pehlivan, Ekin
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              Text: Nov2022
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              Y: 2022
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