When memes program the genes: What managers need to know about the emerging genetic revolution.
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| Title: | When memes program the genes: What managers need to know about the emerging genetic revolution. |
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| Authors: | Berthon, Pierre1, pberthon@bentley.edu, Pitt, Christine2, cpitt@vcc.ca, Park, Andrew3, apark1@uvic.ca, Pitt, Leyland1,4, lpitt@sfu.ca |
| Source: | Business Horizons; Jul2023, Vol. 66 Issue 4, p423-431, 9p |
| Database: | Applied Science & Technology Source |
| ISSN: | 00076813 |
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| DOI: | 10.1016/j.bushor.2022.10.007 |
