View in EDS HTML Full Text PDF Full Text

Immersive Storytelling Content and Innovation Resistance in Agritourism Marketing Context: Impact on Traveler Post-Experience Behavior.

Saved in:
Bibliographic Details
Title: Immersive Storytelling Content and Innovation Resistance in Agritourism Marketing Context: Impact on Traveler Post-Experience Behavior.
Authors: Kwangsawad, Achaporn1, Nusawat, Paingruthai1, Jattamart, Aungkana1, aungkana.jat@rmutr.ac.th
Source: Journal of Theoretical & Applied Electronic Commerce Research; Sep2025, Vol. 20 Issue 3, p165, 29p
Database: Applied Science & Technology Source
Full text is not displayed to guests.
FullText Links:
  – Type: pdflink
Text:
  Availability: 1
Header DbId: aci
DbLabel: Applied Science & Technology Source
An: 188280730
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
IllustrationInfo
Items – Name: Title
  Label: Title
  Group: Ti
  Data: Immersive Storytelling Content and Innovation Resistance in Agritourism Marketing Context: Impact on Traveler Post-Experience Behavior.
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AU" term="%22Kwangsawad%2C+Achaporn%22">Kwangsawad, Achaporn</searchLink><relatesTo>1</relatesTo><br /><searchLink fieldCode="AU" term="%22Nusawat%2C+Paingruthai%22">Nusawat, Paingruthai</searchLink><relatesTo>1</relatesTo><br /><searchLink fieldCode="AU" term="%22Jattamart%2C+Aungkana%22">Jattamart, Aungkana</searchLink><relatesTo>1</relatesTo>, <i>aungkana.jat@rmutr.ac.th</i>
– Name: TitleSource
  Label: Source
  Group: Src
  Data: <searchLink fieldCode="JN" term="%22Journal+of+Theoretical+%26+Applied+Electronic+Commerce+Research%22">Journal of Theoretical & Applied Electronic Commerce Research</searchLink>; Sep2025, Vol. 20 Issue 3, p165, 29p
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=aci&AN=188280730
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.3390/jtaer20030165
    Languages:
      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 29
        StartPage: 165
    Titles:
      – TitleFull: Immersive Storytelling Content and Innovation Resistance in Agritourism Marketing Context: Impact on Traveler Post-Experience Behavior.
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Kwangsawad, Achaporn
      – PersonEntity:
          Name:
            NameFull: Nusawat, Paingruthai
      – PersonEntity:
          Name:
            NameFull: Jattamart, Aungkana
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 09
              Text: Sep2025
              Type: published
              Y: 2025
          Identifiers:
            – Type: issn-print
              Value: 07181876
          Numbering:
            – Type: volume
              Value: 20
            – Type: issue
              Value: 3
          Titles:
            – TitleFull: Journal of Theoretical & Applied Electronic Commerce Research
              Type: main
ResultId 1