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Strategic pricing and investment in environmental quality by an incumbent facing a greenwasher entrant.

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Title: Strategic pricing and investment in environmental quality by an incumbent facing a greenwasher entrant.
Authors: Cetin, Can Baris1, can-baris.cetin@hec.ca, Mukherjee, Arka2, mukherjeea2@macewan.ca, Zaccour, Georges1, georges.zaccour@gerad.ca
Source: Annals of Operations Research; Jan2026, Vol. 356 Issue 2/3, p757-784, 28p
Database: Applied Science & Technology Source
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Header DbId: aci
DbLabel: Applied Science & Technology Source
An: 190958623
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
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  Data: Strategic pricing and investment in environmental quality by an incumbent facing a greenwasher entrant.
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PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=aci&AN=190958623
RecordInfo BibRecord:
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    Identifiers:
      – Type: doi
        Value: 10.1007/s10479-025-06926-9
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      – Code: eng
        Text: English
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        PageCount: 28
        StartPage: 757
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      – TitleFull: Strategic pricing and investment in environmental quality by an incumbent facing a greenwasher entrant.
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            NameFull: Cetin, Can Baris
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            NameFull: Mukherjee, Arka
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            NameFull: Zaccour, Georges
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              M: 01
              Text: Jan2026
              Type: published
              Y: 2026
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              Value: 356
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              Value: 2/3
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            – TitleFull: Annals of Operations Research
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