Human and AI Reviews Coexist: How Hybrid Review Systems Enhance Trust and Decision Confidence in E-Commerce.
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| Title: | Human and AI Reviews Coexist: How Hybrid Review Systems Enhance Trust and Decision Confidence in E-Commerce. |
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| Authors: | Li, Yunzhe1, Ha, Hong-Youl1, hyha@dongguk.edu |
| Source: | Journal of Theoretical & Applied Electronic Commerce Research; Jan2026, Vol. 21 Issue 1, p14, 22p |
| Database: | Applied Science & Technology Source |
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