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Virtual Showroom Strategies for E-Tailers Towards Cross-Channel Purchasing Behavior of Consumers.

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Bibliographic Details
Title: Virtual Showroom Strategies for E-Tailers Towards Cross-Channel Purchasing Behavior of Consumers.
Authors: Jia, Zichao1, Tian, Junfeng1,2, swufe56@126.com, Tian, Chenyu2, Liu, Yong1
Source: Journal of Theoretical & Applied Electronic Commerce Research; Jun2026, Vol. 21 Issue 6, p186, 24p
Database: Applied Science & Technology Source
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      – Type: doi
        Value: 10.3390/jtaer21060186
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      – Code: eng
        Text: English
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        PageCount: 24
        StartPage: 186
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      – TitleFull: Virtual Showroom Strategies for E-Tailers Towards Cross-Channel Purchasing Behavior of Consumers.
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            NameFull: Jia, Zichao
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            NameFull: Tian, Junfeng
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            NameFull: Tian, Chenyu
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            – D: 01
              M: 06
              Text: Jun2026
              Type: published
              Y: 2026
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              Value: 21
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              Value: 6
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