Product Category Level Demand Forecasting Based on LRFM-CLV Customer Segmentation in B2B E-Marketplace Systems.
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| Title: | Product Category Level Demand Forecasting Based on LRFM-CLV Customer Segmentation in B2B E-Marketplace Systems. |
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| Authors: | Ariwiati1, ariwiati@students.undip.ac.id, Susanty, Aries1, aries.susanty@lecturer.undip.ac.id, Batu, Kardison Lumban1, kardison@lecturer.undip.ac.id |
| Source: | Engineering, Technology & Applied Science Research; Jun2026, Vol. 16 Issue 3, p35205-35212, 8p |
| Database: | Applied Science & Technology Source |
| ISSN: | 22414487 |
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| DOI: | 10.48084/etasr.18169 |
