Banks, retailers and their customers: A relationship marketing perspective.

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Bibliographic Details
Title: Banks, retailers and their customers: A relationship marketing perspective.
Authors: Colgate, Mark, Alexander, Nicholas
Source: International Journal of Bank Marketing; 1998, Vol. 16 Issue 4, p144, 9p, 6 Diagrams, 1 Chart
Database: Applied Science & Technology Source
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  Availability: 0
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DbLabel: Applied Science & Technology Source
An: 995235
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PubType: Academic Journal
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  Data: Banks, retailers and their customers: A relationship marketing perspective.
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RecordInfo BibRecord:
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    Identifiers:
      – Type: doi
        Value: 10.1108/02652329810220693
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      – Code: eng
        Text: English
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        PageCount: 9
        StartPage: 144
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      – TitleFull: Banks, retailers and their customers: A relationship marketing perspective.
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          Name:
            NameFull: Colgate, Mark
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            NameFull: Alexander, Nicholas
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          Dates:
            – D: 01
              M: 07
              Text: 1998
              Type: published
              Y: 1998
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              Value: 02652323
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              Value: 16
            – Type: issue
              Value: 4
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            – TitleFull: International Journal of Bank Marketing
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