Chinese Guanxi Theory: How to Globalize and Popularize Taiwanese Products in Chinese Cultural Areas Using Online Social Network Services.

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Bibliographic Details
Title: Chinese Guanxi Theory: How to Globalize and Popularize Taiwanese Products in Chinese Cultural Areas Using Online Social Network Services.
Authors: Ling-hsing Chang, Christina1 cchangmis@gmail.com, Chih-Chung Liu2
Source: Proceedings of the International Conference on Information Management & Evaluation. 2015, p20-28. 9p.
Database: Academic Search Ultimate
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