Bibliographic Details
| Title: |
Factores asociados a la construcción de marca del artista musical en Bogotá con aplicativos móviles. |
| Alternate Title: |
Factors tied to the Brand Construction of the Music Artist in Bogotá with Mobile Applications. |
| Authors: |
Arias Cortés, Hernán David1,2,3 davargot001@yahoo.com, Guerrero, Gary Hernández4,5,6 alcance-publicitario@hotmail.com, Cortázar, Leonardo Ortegón7,8 jdsantos@iscap.ipp.pt |
| Source: |
Revista Poliantea. 2014, Vol. 10 Issue 19, p61-91. 31p. |
| Database: |
Academic Search Ultimate |
