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Relevant Drivers for Customers' Churn and Retention Decision in the Nigerian Mobile Telecommunication Industry.

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Title: Relevant Drivers for Customers' Churn and Retention Decision in the Nigerian Mobile Telecommunication Industry.
Authors: Adebiyi, Sulaimon Olanrewaju1 lanre18april@gmail.com, Oyatoye, Emmanuel Olateju2 eoyatoye@unilag.edu.ng, Amole, Bilqis Bolanle3 bamole@unilag.edu.ng
Source: Journal of Competitiveness. Sep2016, Vol. 8 Issue 3, p52-67. 16p.
Database: Academic Search Ultimate
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  Data: Relevant Drivers for Customers' Churn and Retention Decision in the Nigerian Mobile Telecommunication Industry.
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Competitiveness%22">Journal of Competitiveness</searchLink>. Sep2016, Vol. 8 Issue 3, p52-67. 16p.
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        Value: 10.7441/joc.2016.03.04
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        Text: English
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      – TitleFull: Relevant Drivers for Customers' Churn and Retention Decision in the Nigerian Mobile Telecommunication Industry.
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