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Advertising and public relations in Israel: an integrated historiography approach.

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Bibliographic Details
Title: Advertising and public relations in Israel: an integrated historiography approach.
Authors: Roth-Cohen, Osnat1 (AUTHOR) osnatrc@ariel.ac.il, Magen, Clila2 (AUTHOR) clila.magen@biu.ac.il
Source: Israel Affairs. Aug2017, Vol. 23 Issue 4, p690-714. 25p.
Database: Academic Search Ultimate
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ISSN:13537121
DOI:10.1080/13537121.2017.1333729