The Use of Radio Advertorials in Spanish Radio Stations.
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| Title: | The Use of Radio Advertorials in Spanish Radio Stations. |
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| Alternate Title: | El uso de publirreportajes de radio en emisoras de radio españolas. O uso de anúncios de rádio em estações de rádio espanholas. |
| Authors: | Perelló-Oliver, Salvador1 salvador.perello@urjc.es, Muela-Molina, Clara1 clara.muela@urjc.es |
| Source: | Palabra Clave. jul2019, Vol. 22 Issue 3, p1-25. 25p. |
| Database: | Academic Search Ultimate |
| ISSN: | 01228285 |
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| DOI: | 10.5294/pacla.2019.22.3.7 |
