Flavor and product messaging are the two most important drivers of electronic cigarette selection in a choice-based task.

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Bibliographic Details
Title: Flavor and product messaging are the two most important drivers of electronic cigarette selection in a choice-based task.
Authors: Baker, Allison N.1,2, Wilson, Stephen J.3, Hayes, John E.2,4 jeh40@psu.edu
Source: Scientific Reports. 2/25/2021, Vol. 11 Issue 1, p1-9. 9p.
Database: Academic Search Ultimate
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Description
ISSN:20452322
DOI:10.1038/s41598-021-84332-4