The Role of Platform Quality on Consumer Purchase Intention in the Context of Cross-Border E-Commerce: The Evidence from Africa.
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| Title: | The Role of Platform Quality on Consumer Purchase Intention in the Context of Cross-Border E-Commerce: The Evidence from Africa. |
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| Authors: | Han, Lintong1 (AUTHOR), Ma, Yuehuan1 (AUTHOR), Addo, Prince Clement2 (AUTHOR), Liao, Miyan1 (AUTHOR), Fang, Jiaming1 (AUTHOR) jmfang@uestc.edu.cn |
| Source: | Behavioral Sciences (2076-328X). May2023, Vol. 13 Issue 5, p385. 17p. |
| Database: | Academic Search Ultimate |
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| ISSN: | 2076328X |
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| DOI: | 10.3390/bs13050385 |
