APA (7th ed.) Citation

Liu, S., & Kumar, S. (2025). Quantifying the Impact of Viewer Interactions on Consumer Engagement Metrics in Live Streaming E-Commerce on Taobao Live. Asian Journal of Interdisciplinary Research (AJIR), 8(2), 115. https://doi.org/10.54392/ajir2527

Chicago Style (17th ed.) Citation

Liu, Shantong, and Sameer Kumar. "Quantifying the Impact of Viewer Interactions on Consumer Engagement Metrics in Live Streaming E-Commerce on Taobao Live." Asian Journal of Interdisciplinary Research (AJIR) 8, no. 2 (2025): 115. https://doi.org/10.54392/ajir2527.

MLA (9th ed.) Citation

Liu, Shantong, and Sameer Kumar. "Quantifying the Impact of Viewer Interactions on Consumer Engagement Metrics in Live Streaming E-Commerce on Taobao Live." Asian Journal of Interdisciplinary Research (AJIR), vol. 8, no. 2, 2025, p. 115, https://doi.org/10.54392/ajir2527.