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Exploring user choice in OTT streaming: Conjoint analysis of streaming service attributes.

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Bibliographic Details
Title: Exploring user choice in OTT streaming: Conjoint analysis of streaming service attributes.
Authors: Diwan, Shrikant1 (AUTHOR) mailtoshrikantdwn@gmail.com, Nistane, Minal1 (AUTHOR), Kapadiya, Ravisha1 (AUTHOR), Pahade, Akshaykumar1 (AUTHOR)
Source: EPJ Web of Conferences. 11/20/2025, Vol. 341, p1-12. 12p.
Database: Academic Search Ultimate
Description
ISSN:21016275
DOI:10.1051/epjconf/202534101029