View in EDS PDF Full Text

Swipe, interact, engage: Analysis of generation Alpha's consumer behavior on TikTok.

Saved in:
Bibliographic Details
Title: Swipe, interact, engage: Analysis of generation Alpha's consumer behavior on TikTok.
Alternate Title: Deslizar, interactuar y conectar: Un análisis del comportamiento de consumo de la generación Alfa en TikTok.
Deslizar, interagir, conectar: Uma análise do comportamento de consumo da geração Alpha no TikTok.
Authors: Cortés-Quesada, José Antonio1 joseantonio.cortes@unir.net, Vizcaíno-Verdú, Arantxa2 arantxa.vizcaino@unir.net
Source: Icono 14. Jan-Dec2025, Vol. 23 Issue 1, p1-30. 62p.
Database: Academic Search Ultimate
FullText Links:
  – Type: pdflink
Text:
  Availability: 0
Header DbId: asn
DbLabel: Academic Search Ultimate
An: 192361775
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
IllustrationInfo
Items – Name: Title
  Label: Title
  Group: Ti
  Data: Swipe, interact, engage: Analysis of generation Alpha's consumer behavior on TikTok.
– Name: TitleAlt
  Label: Alternate Title
  Group: TiAlt
  Data: Deslizar, interactuar y conectar: Un análisis del comportamiento de consumo de la generación Alfa en TikTok.<br />Deslizar, interagir, conectar: Uma análise do comportamento de consumo da geração Alpha no TikTok.
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22Cortés-Quesada%2C+José+Antonio%22">Cortés-Quesada, José Antonio</searchLink><relatesTo>1</relatesTo><i> joseantonio.cortes@unir.net</i><br /><searchLink fieldCode="AR" term="%22Vizcaíno-Verdú%2C+Arantxa%22">Vizcaíno-Verdú, Arantxa</searchLink><relatesTo>2</relatesTo><i> arantxa.vizcaino@unir.net</i>
– Name: TitleSource
  Label: Source
  Group: Src
  Data: <searchLink fieldCode="JN" term="%22Icono+14%22">Icono 14</searchLink>. Jan-Dec2025, Vol. 23 Issue 1, p1-30. 62p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=asn&AN=192361775
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.7195/ri14.v23i1.2183
    Languages:
      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 62
        StartPage: 1
    Titles:
      – TitleFull: Swipe, interact, engage: Analysis of generation Alpha's consumer behavior on TikTok.
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Cortés-Quesada, José Antonio
      – PersonEntity:
          Name:
            NameFull: Vizcaíno-Verdú, Arantxa
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 01
              Text: Jan-Dec2025
              Type: published
              Y: 2025
          Identifiers:
            – Type: issn-print
              Value: 16978293
          Numbering:
            – Type: volume
              Value: 23
            – Type: issue
              Value: 1
          Titles:
            – TitleFull: Icono 14
              Type: main
ResultId 1