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Pharmaceutical marketing and patient trust: How do doctor-targeted campaigns affect patients?

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Bibliographic Details
Title: Pharmaceutical marketing and patient trust: How do doctor-targeted campaigns affect patients?
Authors: Makowska, Marta1 (AUTHOR), Ozaki, Akihiko2,3 (AUTHOR), Ozieranski, Piotr4 (AUTHOR) po239@bath.ac.uk
Source: PLoS ONE. 3/27/2026, Vol. 21 Issue 3, p1-17. 17p.
Database: Academic Search Ultimate
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ISSN:19326203
DOI:10.1371/journal.pone.0344509