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Marketing analytics in banking 4.0: A two-stage explainable AI framework for high-accuracy and well-calibrated predictions.

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Title: Marketing analytics in banking 4.0: A two-stage explainable AI framework for high-accuracy and well-calibrated predictions.
Authors: Nasir, Fahim1 (AUTHOR), Ali Ahmed, Abdulghani1 (AUTHOR) aa.ahmed@dmu.ac.uk, Yevseyeva, Iryna1 (AUTHOR), Kiraz, Mehmet Sabir1 (AUTHOR)
Source: PLoS ONE. 5/15/2026, Vol. 21 Issue 5, p1-34. 34p.
Database: Academic Search Ultimate
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  Data: <searchLink fieldCode="JN" term="%22PLoS+ONE%22">PLoS ONE</searchLink>. 5/15/2026, Vol. 21 Issue 5, p1-34. 34p.
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