Generative Engine Optimization (GEO): revisión de enfoques, métricas y estrategias.
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| Title: | Generative Engine Optimization (GEO): revisión de enfoques, métricas y estrategias. |
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| Alternate Title: | Generative Engine Optimization (GEO): a review of approaches, metrics, and strategies. |
| Authors: | ALCARAZ-MARTÍNEZ, Rubén1 ralcaraz@ub.edu, SULÉ, Andreu1 sule@ub.edu |
| Source: | Ibersid. Jan-Jun2026, Vol. 20 Issue 1, p77-90. 14p. |
| Database: | Academic Search Ultimate |
| ISSN: | 18880967 |
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