Ethnomarketing, the cultural dimension of marketing.
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| Title: | Ethnomarketing, the cultural dimension of marketing. |
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| Authors: | Páramo Morales, Dagoberto1 dparamo@uninorte.edu.co |
| Source: | Pensamiento & Gestión. 2005, Issue 18, p177-206. 30p. |
| Database: | Academic Search Ultimate |
| ISSN: | 16576276 |
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