Bibliographic Details
| Title: |
Empirical analysis of values on interactive advertisement aimed at a teenage audience. |
| Alternate Title: |
Análisis empírico de los valores en la publicidad interactiva transmitidos al público adolescente. |
| Authors: |
DE FRUTOS TORRES, BELINDA1 bfrutos@gmail.com, SÁNCHEZ VALLEY, MARÍA2 mvalle.fhum@ceu.es, VÁZQUEZ BARRIO, TAMARA3 tamarav@ceu.es |
| Source: |
Comunicación y Sociedad. dic2012, Vol. 25 Issue 2, p175-202. 28p. 1 Black and White Photograph, 1 Diagram, 5 Charts. |
| Database: |
Academic Search Ultimate |
