Empirical analysis of values on interactive advertisement aimed at a teenage audience.
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| Title: | Empirical analysis of values on interactive advertisement aimed at a teenage audience. |
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| Alternate Title: | Análisis empírico de los valores en la publicidad interactiva transmitidos al público adolescente. |
| Authors: | DE FRUTOS TORRES, BELINDA1 bfrutos@gmail.com, SÁNCHEZ VALLEY, MARÍA2 mvalle.fhum@ceu.es, VÁZQUEZ BARRIO, TAMARA3 tamarav@ceu.es |
| Source: | Comunicación y Sociedad. dic2012, Vol. 25 Issue 2, p175-202. 28p. 1 Black and White Photograph, 1 Diagram, 5 Charts. |
| Database: | Academic Search Ultimate |
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