LINKAGE BETWEEN SERVICE QUALITY AND CUSTOMERS LOYALTY IN COMMERCIAL BANKS.
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| Title: | LINKAGE BETWEEN SERVICE QUALITY AND CUSTOMERS LOYALTY IN COMMERCIAL BANKS. |
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| Authors: | Vanniarajan, T.1 tv47@rediffmail.com, Binith Muthukrishnan, K.2 binithmuthukrishnan@yahoo.com |
| Source: | Global Management Review. 2013, Vol. 7 Issue 3, p45-60. 16p. 1 Diagram, 7 Charts. |
| Database: | Business Source Ultimate |
| ISSN: | 09739947 |
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