Johnnie Walker on how combining global and local insight has led to campaign success.
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| Title: | Johnnie Walker on how combining global and local insight has led to campaign success. |
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| Authors: | Roderick, Leonie |
| Source: | Marketing Week (Online Edition). 2/24/2016, p1-1. 1p. |
| Database: | Business Source Ultimate |
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| ISSN: | 01419285 |
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