Peng, L., & Finn, A. (2016). Assessing response format effects on the scaling of marketing stimuli. International Journal of Market Research, 58(4), 595. https://doi.org/10.2501/IJMR-2015-052
Chicago Style (17th ed.) CitationPeng, Ling, and Adam Finn. "Assessing Response Format Effects on the Scaling of Marketing Stimuli." International Journal of Market Research 58, no. 4 (2016): 595. https://doi.org/10.2501/IJMR-2015-052.
MLA (9th ed.) CitationPeng, Ling, and Adam Finn. "Assessing Response Format Effects on the Scaling of Marketing Stimuli." International Journal of Market Research, vol. 58, no. 4, 2016, p. 595, https://doi.org/10.2501/IJMR-2015-052.
Warning: These citations may not always be 100% accurate.