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Exploring How Video Digital Storytelling Builds Relationship Experiences.

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Bibliographic Details
Title: Exploring How Video Digital Storytelling Builds Relationship Experiences.
Authors: Pera, Rebecca1 rebecca.pera@eco.unipmn.it, Viglia, Giampaolo2
Source: Psychology & Marketing. Dec2016, Vol. 33 Issue 12, p1142-1150. 9p. 2 Diagrams, 5 Charts.
Database: Business Source Ultimate
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ISSN:07426046
DOI:10.1002/mar.20951