The influence of retail environment on price perceptions An exploratory study of US and Korean students.

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Bibliographic Details
Title: The influence of retail environment on price perceptions An exploratory study of US and Korean students.
Authors: Jin, Byoungho1, Sternquist, Brenda2
Source: International Marketing Review. 2003, Vol. 20 Issue 6, p643-660. 18p.
Database: Business Source Ultimate
Description
ISSN:02651335
DOI:10.1108/02651330310505231