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Switching barriers in consumer markets: an investigation of the financial services industry.

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Bibliographic Details
Title: Switching barriers in consumer markets: an investigation of the financial services industry.
Authors: Colgate, Mark1, Bodo Lang2
Source: Journal of Consumer Marketing. 2001, Vol. 18 Issue 4/5, p332-347. 16p. 5 Diagrams.
Database: Business Source Ultimate
FullText Text:
  Availability: 0
Header DbId: bsu
DbLabel: Business Source Ultimate
An: 12495574
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
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  Data: Switching barriers in consumer markets: an investigation of the financial services industry.
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  Data: <searchLink fieldCode="AR" term="%22Colgate%2C+Mark%22">Colgate, Mark</searchLink><relatesTo>1</relatesTo><br /><searchLink fieldCode="AR" term="%22Bodo+Lang%22">Bodo Lang</searchLink><relatesTo>2</relatesTo>
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Consumer+Marketing%22">Journal of Consumer Marketing</searchLink>. 2001, Vol. 18 Issue 4/5, p332-347. 16p. 5 Diagrams.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=12495574
RecordInfo BibRecord:
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    Identifiers:
      – Type: doi
        Value: 10.1108/07363760110393001
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      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 16
        StartPage: 332
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      – TitleFull: Switching barriers in consumer markets: an investigation of the financial services industry.
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            NameFull: Colgate, Mark
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            NameFull: Bodo Lang
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              M: 06
              Text: 2001
              Type: published
              Y: 2001
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              Value: 07363761
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              Value: 18
            – Type: issue
              Value: 4/5
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            – TitleFull: Journal of Consumer Marketing
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