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Nonlinear Effects of Social Connections and Interactions on Individual Goal Attainment and Spending: Evidences from Online Gaming Markets.

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Title: Nonlinear Effects of Social Connections and Interactions on Individual Goal Attainment and Spending: Evidences from Online Gaming Markets.
Authors: Zhang, Cheng (AUTHOR) zhangche@fudan.edu.cn, Wei Phang, Chee (AUTHOR) phangcw@fudan.edu.cn, Wu, Qingsheng (AUTHOR) qswu@sjtu.edu.cn, Luo, Xueming (AUTHOR) luoxm@temple.edu
Source: Journal of Marketing. Nov2017, Vol. 81 Issue 6, p132-161. 30p. 7 Charts, 4 Graphs.
Database: Business Source Ultimate
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Header DbId: bsu
DbLabel: Business Source Ultimate
An: 126087338
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PubType: Academic Journal
PubTypeId: academicJournal
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  Data: Nonlinear Effects of Social Connections and Interactions on Individual Goal Attainment and Spending: Evidences from Online Gaming Markets.
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  Data: <searchLink fieldCode="AR" term="%22Zhang%2C+Cheng%22">Zhang, Cheng</searchLink> (AUTHOR)<i> zhangche@fudan.edu.cn</i><br /><searchLink fieldCode="AR" term="%22Wei+Phang%2C+Chee%22">Wei Phang, Chee</searchLink> (AUTHOR)<i> phangcw@fudan.edu.cn</i><br /><searchLink fieldCode="AR" term="%22Wu%2C+Qingsheng%22">Wu, Qingsheng</searchLink> (AUTHOR)<i> qswu@sjtu.edu.cn</i><br /><searchLink fieldCode="AR" term="%22Luo%2C+Xueming%22">Luo, Xueming</searchLink> (AUTHOR)<i> luoxm@temple.edu</i>
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Marketing%22">Journal of Marketing</searchLink>. Nov2017, Vol. 81 Issue 6, p132-161. 30p. 7 Charts, 4 Graphs.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=126087338
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.1509/jm.16.0038
    Languages:
      – Code: eng
        Text: English
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      Pagination:
        PageCount: 30
        StartPage: 132
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      – TitleFull: Nonlinear Effects of Social Connections and Interactions on Individual Goal Attainment and Spending: Evidences from Online Gaming Markets.
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            NameFull: Zhang, Cheng
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            NameFull: Wei Phang, Chee
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            NameFull: Wu, Qingsheng
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            NameFull: Luo, Xueming
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            – D: 01
              M: 11
              Text: Nov2017
              Type: published
              Y: 2017
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              Value: 00222429
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              Value: 81
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              Value: 6
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            – TitleFull: Journal of Marketing
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