THE INFLUENCE OF E-CRM TECHNOLOGIES ON CUSTOMER LOYALTY: THE MEDIATING ROLE OF RETENTION.
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| Title: | THE INFLUENCE OF E-CRM TECHNOLOGIES ON CUSTOMER LOYALTY: THE MEDIATING ROLE OF RETENTION. |
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| Authors: | Al-Radaideh, Qasem A.1, Al-Talafih, Hazem2 |
| Source: | International Journal of Business Research & Information Technology (IJBRIT). Winter2017, Vol. 4 Issue 1, p80-103. 24p. |
| Database: | Business Source Ultimate |
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