Impact of free sampling on product diffusion based on Bass model.
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| Title: | Impact of free sampling on product diffusion based on Bass model. |
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| Authors: | Han, Yanqing1, Zhang, Zongming2 zongmingzhang@yeah.net |
| Source: | Electronic Commerce Research. Mar2018, Vol. 18 Issue 1, p125-141. 17p. |
| Database: | Business Source Ultimate |
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