APA (7th ed.) Citation

Gao, W., Ji, L., Liu, Y., & Sun, Q. (2020). Branding Cultural Products in International Markets: A Study of Hollywood Movies in China. Journal of Marketing, 84(3), 86. https://doi.org/10.1177/0022242920912704

Chicago Style (17th ed.) Citation

Gao, Weihe, Li Ji, Yong Liu, and Qi Sun. "Branding Cultural Products in International Markets: A Study of Hollywood Movies in China." Journal of Marketing 84, no. 3 (2020): 86. https://doi.org/10.1177/0022242920912704.

MLA (9th ed.) Citation

Gao, Weihe, et al. "Branding Cultural Products in International Markets: A Study of Hollywood Movies in China." Journal of Marketing, vol. 84, no. 3, 2020, p. 86, https://doi.org/10.1177/0022242920912704.