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Nostalgia in Brazilian Mass Media Advertising: A Semiotic Perspective.

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Bibliographic Details
Title: Nostalgia in Brazilian Mass Media Advertising: A Semiotic Perspective.
Authors: de Paula Pessôa, Luís Alexandre Grubits1 (AUTHOR) lpessoa@iag.puc-rio.br, de Sá Mello da Costa, Alessandra1 (AUTHOR), de Mello, Flávia Barroso2 (AUTHOR), Tannuri, Marina Petrus1 (AUTHOR)
Source: Latin American Business Review. Jul-Sep2020, Vol. 21 Issue 3, p279-306. 28p. 10 Diagrams.
Database: Business Source Ultimate
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ISSN:10978526
DOI:10.1080/10978526.2020.1749522