Consumer Search and Filtering on Online Retail Platforms.
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| Title: | Consumer Search and Filtering on Online Retail Platforms. |
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| Authors: | Jiang, Baojun1 (AUTHOR) baojunjiang@wustl.edu, Zou, Tianxin2 (AUTHOR) tianxin.zou@warrington.ufl.edu |
| Source: | Journal of Marketing Research (JMR). Oct2020, Vol. 57 Issue 5, p900-916. 17p. 2 Color Photographs, 4 Graphs. |
| Database: | Business Source Ultimate |
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| ISSN: | 00222437 |
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| DOI: | 10.1177/0022243720928367 |