APA (7th ed.) Citation

Zhang, J., & Krishnamurthi, L. (2004). Customizing Promotions in Online Stores. Marketing Science (INFORMS), 23(4), 561. https://doi.org/10.1287/mksc.1040.0055

Chicago Style (17th ed.) Citation

Zhang, Jie, and Lakshman Krishnamurthi. "Customizing Promotions in Online Stores." Marketing Science (INFORMS) 23, no. 4 (2004): 561. https://doi.org/10.1287/mksc.1040.0055.

MLA (9th ed.) Citation

Zhang, Jie, and Lakshman Krishnamurthi. "Customizing Promotions in Online Stores." Marketing Science (INFORMS), vol. 23, no. 4, 2004, p. 561, https://doi.org/10.1287/mksc.1040.0055.