The Effect of Slow Motion Video on Consumer Inference.

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Bibliographic Details
Title: The Effect of Slow Motion Video on Consumer Inference.
Authors: Yin, Yunlu1 (AUTHOR) yinyunlu@fudan.edu.cn, Jia, Jayson S.2 (AUTHOR) jjia@hku.hk, Zheng, Wanyi3 (AUTHOR) zwymkt@connect.hku.hk
Source: Journal of Marketing Research (JMR). Oct2021, Vol. 58 Issue 5, p1007-1024. 18p. 3 Diagrams, 2 Charts, 3 Graphs.
Database: Business Source Ultimate
Description
ISSN:00222437
DOI:10.1177/00222437211025054